RegistryFee

How Much Does a DBA Cost in Florida? (2026)

A DBA (“doing business as”) in Florida costs $50, filed with the Secretary of State (state level). Newspaper publication is required. Registration renews: 5 years.

Verified July 2026 from official sources. How we verify fees.

What it costs and where to file in Florida

  • Filing fee: $50
  • Filed at: State level
  • Newspaper publication: Required
  • Renewal: 5 years

Good to know

You must advertise the fictitious name once in a county newspaper, but proof is self-certified on the form. A DBA lets a sole proprietor or existing business operate under a different name — it is not a business entity and offers no liability protection. If you want that, compare the cost of forming an LLC in Florida.

How Florida compares nationally

Across the 46 states that charge for a DBA filing, the average is about $36 (median $25). At $50, Florida ranks #33 of 46 from the cheapestabove the national average.

Cheapest states

Most expensive states

Frequently asked questions

How much does a DBA cost in Florida?

$50, filed with the Secretary of State (state level). Newspaper publication is also required, which adds cost.

Where do I file a DBA in Florida?

You file with the Secretary of State (state level).

Does a Florida DBA expire?

Renewal: 5 years. Publication requirements apply at the initial filing.

Compare all 50 statesFlorida LLC / business filingCheapest states to form an LLC