How Much Does a DBA Cost in New Jersey? (2026)
A DBA (“doing business as”) in New Jersey costs $54 (set locally, so it varies), filed at the county clerk/recorder (county level). No newspaper publication is required. Registration renews: 5 years.
Verified July 2026 from official sources. How we verify fees.
What it costs and where to file in New Jersey
- Filing fee: $54 (set locally)
- Filed at: County level
- Newspaper publication: Not required
- Renewal: 5 years
Good to know
Sole proprietors file a notarized Trade Name Certificate at the county clerk (entities use a separate state filing). A DBA lets a sole proprietor or existing business operate under a different name — it is not a business entity and offers no liability protection. If you want that, compare the cost of forming an LLC in New Jersey.
Frequently asked questions
How much does a DBA cost in New Jersey?
$54, set by the local clerk so it varies slightly, filed at the county clerk/recorder (county level).
Where do I file a DBA in New Jersey?
You file at the county clerk/recorder (county level).
Does a New Jersey DBA expire?
Renewal: 5 years.